Best online kids clothing stores in New Zealand

Best online kids clothing stores in New Zealand

Munster Kids clothing

Here are our favourite New Zealand online stores and retailers to buy kids clothes, shoes, accessories and homeware for delivery to your NZ home.

Nature Baby

Nature Baby is a New Zealand family owned business that specialises in a wide range of quality organic clothing and natural products for babies and toddlers.

Shop online at or visit one of their stores in Grey Lynn and Newmarket in Auckland or Wellington.

The Kids' Store

The Kids’ Store is a family focused concept store that sells a collection of clothing, interiors, books, toys and accessories for children from new born to early teens. They stock over 60 brands from all over the world and many from New Zealand and Australia. They focus on style and sustainability with ranges of clothing and accessories that have proved they work as hard as your children play. 

Shop online at or visit their retail store in Mt Maunganui in the Bay of Plenty.

Jamie Kay

Jamie Kay sells quality organic cotton and merino wool baby clothing designed in New Zealand. The garments are crafted with the loving hands of our team in India and China during our ethical production process ensuring all organic cotton is GOTS certified. Garments are coloured with Oeko certified dyes and shipped to your home in New Zealand.

Shop online at

White Fox & Co

White Fox & Co an online store based in Takanini for new born essentials, décor and kids clothing from around the world. Brands stocked include: Toshi, Ziggy Lou, GROWN knit wear for babies and children, Two Darlings, Booby G Baby Wear, Bowy Made, Nature Baby, Mae + Rae, Bare the Label, Sunggle Hunny Kids, Bundl infant products, BIBS Dummies, Charlie Crane, Jellycat soft toys and more.

Shop online at White Fox & Co

Radicool Kids

Radicool Kids is New Zealand owned and designed kidswear company.  Radicool Dude was founded in Dunedin 6 years ago out of the desire for cool boys’ threads with a large price tag. Kissed by Radicool for girls was launched in 2014, followed by Rad Tribe a unisex basics collection in 2017. 

They draw influences from a unique mix of surf, skate and street culture and provide quality, fun-filled seasonal fashion that is super stylish, comfy and affordable. Radicool Kids only works with child-labour free suppliers and collaborates with international organisations to help raise awareness and funds to try and create a better place for all living things on earth.

Shop online at or visit their Radicool Kids Flagship stores in Dunedin and Wellington.


Rockies is a locally owned and operated children’s boutique based in Queenstown for newborns, girls, boys and teens. Rockies stocks labels from Europe, America, Australia and New Zealand which include Catimini, Munster, Minti and Rock Your BAby among many others. They have an extensive range of footware including Converse, Skechers, DC’s, Vans and Bobux. 

Shop online at or visit their store in Queenstown, New Zealand.

Kid Republic

Kid Republic is a New Zealand owned family company with a passion for lasting quality and well designed children’s products and clothing for boys and girls from birth up to 16 years old. Brands stocked include Pretty Brave, Huxbaby, Band of Boys, Hello Stranger, Paper Wings and more.

Visit their retail stores in Newmarket, Auckland and Hamilton or find out more here: kidrepublicnz.


Bambini is a one stop shop for quality designer kids clothes, footwear, books and accessories for newsborns, children and teens. The New Zealand owned ocmpany was founded in 2017.

Shop online at: or at their Wellington store.

Blush Baby

Blush Baby clothing is a New Zealand owned online store based in Cromwell that is run by a Mum who loves to design gorgeous pieces of clothing for little ones. 

Shop online at:

Mellow Merino

Beautifully designed and thoughtfully created baby and kids super soft merino wool clothing. Their clothing is designed for aesthetics, comfort and durability so that kids are free to move. Mellow Merino is based in Pt Chev in Auckland and sells their clothing directly online.

Shop online at:

Global Baby

Global Baby is a New Zealand owned company selling baby gifts and essentials, including car seats, strollers & baby feeding products. 

Visit their retail store in Epsom, Auckland or find out more here: Facebook: globalbabyepsom

Grey + Wild

Grey + Wild is a family run design led online concept store for kids aged 0 to 14 years old. They stock over 30 independent brands from all over the world and many from New Zealand. 

Shop online at


Bobux is a New Zealand family owned company that designs shoes, boots and sandles for children’s developing feet in New Zealand.Bobux shoes are developed not just for the size of their feet but for every stage of growth that little ones go through from learning to crawl, to walk, to run and to explore. Shoe sizes range from newborns up to kids size 33. Bobux shoes are designed in New Zealand in consultation with podiatrists and manufactured ethically in Indonesia and Vietnam.

Shop online at

Zara Kids

Zara Kids is a children’s clothing line from Spanish fashion chain Zara. They sell seasonal on-trend kids’ clothes, shoes and accessories for babies, boys and girls.

Shop online at: or at one of their New Zealand retail stores.


Cotton On Kids was founded in 2004 in Australia and opened its first store in New Zealand in 2006 and now operates in 18 countries. Cotton On sells newborn and baby clothing, girls clothing and boys clothing for 2 to 10 year olds and has a smaller range of teen clothing for 10 to 16 year olds.

Shop online at: or at one of their New Zealand retail stores.

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